ic! berlin Goes Electric!

Colorful, vibrant, shiny. Just like a rainbow. Nearly too good to be true. Just like their frames. This time, ic! berlin has coated them: no varnish. They shine in exciting new colours created through simple light refraction.

lowres-PM-Silmo-2013-english-1For the first time, through the electric PVD coating, they have managed to get their stainless steel to sparkle in fantastic new colours. Using this procedure, they didn’t apply colour directly to the metal, but they deposited an extra thin layer of crystals that reflects certain light wave-lengths. Just like a rainbow. Just as beautiful. Only it’s permanent. The layer is ten times thinner than a human hair, doesn’t tarnish or scratch. The ic! berlin hinge becomes even more smooth and even more wear-resistant.

For this year’s Silmo the company launched eight new models in 4 new colours: electric violet, electric light blue, electric turquoise and electric magenta. Making it 8×4 more beautiful. Some of their bestsellers like Rast, Nufenen and Günther N, will also get a makeover.

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