Ray-Ban Launches EVERGLASSES

Ray-Ban has launched a new product category for everyday use.  In its mission to protect eyes from UV Rays, they have launched EVERGLASSES

EVERGLASSES encompasses three new lenses:  Evolve Photochromic Lenses, Clear Lenses and Blue Light Filter. Targetted to always be on the checklist when one leaves the house, one is never without a pair. 

Evolve Photochromic Lenses are light-sensitive, automatically adapting to shifting light conditions. With UV400 protection for almost complete sun protection, you never need to take them off. The new Clear Lenses fit Ray-Ban frames, and you, perfectly; defence, comfort and authentic style all in one. Both Evolve and Clear Lenses are also available with a Blue Light Filter, designed to reduce visual discomfort induced by blue light. Perfect for those who are always in front of a screen, EVERGLASSES improve visual comfort in front of digital devices through blue light filtration.

The new EVERGLASSES category is comprised of a wide selection of styles for every individual and any situation. The Aviator, Wayfarer and Square frames are available with Evolve Photochromic Lenses.

Clear Lenses are available for the Boyfriend, the RB4300, RB4068 and Justin designs.

Evolve Photochromic Lenses with Blue Light Filter are available for the State Street, Round, Frank, Olympian and Balorama styles.

Clear Lenses with Blue Light Filter are available for the Clubmaster, New Wayfarer, Octagon, Hexagonal, Aviator II, Jackie Ohh, Predator 2, Erika and Daddy-O. 

Style and function will always be inseparable – This new category reaffirms that truth for the next generation by adapting to contemporary trends while remaining iconic. Never without a pair.

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