Jaguar Eyewear Collection Autumn/Winter 2013
The new JAGUAR Eyewear collection mirrors the unique elegance and drive of the JAGUAR sports car. Design interpretations from car to eyewear such as carbon fibre details, wood grain and interior materials characterise the collection. Lens shapes that closely adhere to the design language of the car as well as colour transfers further add to the JAGUAR magic of these frames, making them truly desirable products for men.
Sporty Design (Mod. 33804)
The ophthalmic JAGUAR Performance Collection portays passionate, male design, 
especially expressive lens shapes as well as exceptional branding on both sides of the temples. The deep red colour of the logos and the detail work is an exact adaptation from the new JAGUAR F-Type. The model is available in three silk-mat colors: Petrol (Col. 450), black Col. 610) and grey (Col. 884), each featuring red branding details.
Perfect and elegant style (Mod. 33560)
The ophthalmic frames of the JAGUAR Spirit collection provide that certain JAGUAR feeling even when not behind the steering wheel. Clearly defined, aerodynamic lines as 
well as perfectly matched proportions and sophisticated details capture the imagination. The temples of the models pictured above are inspired by the theme of energy and speed, brought to life by with utmost precision by the stream-lined color application. Available in four colour combinations: black/rhodium (Col. 610), grey/red (Col. 857), black/blue (Col. 858), dark grey/green (Col. 859).
After more than 50 years JAGUAR has reasserted its superior position in the sports car segment with the launch of the F-Type. In designing this car this British brand has set new standards. One more reason to create matching sunglasses that are just as exciting!
Designed to perform (Mod. 37713)
Stylish and sporty these sunglasses have been developed closely along the lines of the JAGUAR F-Type and score top marks for an exceptionally successful design interpretation from car to spectacle frame. The striking, aerodynamic look of the F-type’s side view is mirrored in the design features on the temples of the F-Type sunglasses.
Designed to perform (Mod. 37713)
Stylish and sporty these sunglasses have been developed closely along the lines of the JAGUAR F-Type and score top marks for an exceptionally successful design 
interpretation from car to spectacle frame. The striking, aerodynamic look of the F-type’s side view is mirrored in the design features on the temples of the F-Type sunglasses. The sweeping lines and snug fit of these sportiy and distinctive sunglasses are designed to turn a unique driving experience into a highlight for your eyes! Available in two colours: silver (Col. 110), dark gun silkmat (Col. 650).
Technology and Design (Mod. 37800)
The sunglasses from the JAGUAR Performance collections are equally compelling with sportiy lens shapes that further add to their masculine appeal. The deep red of the logo and frame detail work have been adapted from the new JAGUAR F-TYPE! Available in three colors: Black silkmat (Col. (Col. 610), Gun silkmat (Col. 878), light grey (Col. 879).
Perfect protection for your eyes
JAGUAR sunglasses are not only perfect in appearance, they also provide perfect protection from the sun: All frames are fitted with special lenses that offer outstanding protection against UV light.
JAGUAR:
„Jaguar is as dynamic as our name and logo suggest. We’ve always believed that a car is the closest thing you can create to something that is alive. Find out more about our award-winning approach to designing and building cars and what makes them as alive as you are”, that is the message conveyed in the new JAGUAR campaign. 1922 was a significant year in Jaguar’s history. Since then the name has been celebrated for the creation of sophisticated and seductive motor cars in the premium segment. For 90 years the company has combined engineering excellence and awe-inspiring craftsmanship to design and build performance-focused luxury cars and sports cars for a thrilling driving experience that only a JAGUAR can provide.
MENRAD the vision:
Family-owned and now in the hands of the fourth generation MENRAD the vision has been in the business of selling spectacle frames and sunglasses for more than 100 years. Based in Germany and under the leadership of the brothers Hermann and Eberhard Müller-Menrad the company has worldwide more than 1.000 employees. It sells spectacle frames and sunglasses in more than 100 countries. Major brands from the Menrad portfolio are: MENRAD, DAVIDOFF, JOOP!, JAGUAR, L`WREN SCOTT, MORGAN and ZEISS. MENRAD the vision is one of the leading German companies in its line of business.
