Have you ever thought why Milan is considered to be a kingdom of fashion? It is not only because of the significant number of fashion boutiques proudly sparkling on its streets. Milan is a cradle for Dolce&Gabbana, and hence is a cradle for all fashion industry in the world.
There’s no denying the fact that Dolce&Gabbana is not just an ordinary fashion brand. One can hardly describe the essence of this fashion phenomenon. The whole universe full of feelings, traditions, culture, and inimitable Mediterranean spirit is exactly what Dolce&Gabbana represents. Dolce&Gabbana is a fairytale dream, brand of the irresistible charm, which is distinguished not only by the production of the highest quality, but also by the novelty and originality of ideas. The brand has been developing for years, for all that not losing its identity. Dolce&Gabbana timeless style is expressed by that very incomparable outstanding luxurious, which a priory can’t belong to any other brand. The combination of modern daring design decisions with immutable traditions of the ancient Italian culture allows this brand to take the top place among all fashion brands. D&G clienteles are those men and women who enjoy their lives fully and completely and think of the clothes as of the way to express their own individuality and lifestyle.
Brand History: The Way to Success
Nowadays Domenico Dolce and Stefano Gabbana are believed to be the most impressive designers in the world, whose imagination for creation of breathtaking fashionable clothes, watches and eyewear has no borders. But they got that well-earned reputation not at once. It was preceded by the tenacious work, superhuman efforts and inherent talent. Two future billionaires met back in 1980s: Domenico was hired in Stefano’s atelier. Soon they both decided to open their own fashion business, and after two years of partnership it was announced about the birth of a promising fashion house named Dolce&Gabbana. For their first big fashion show they didn’t have enough money to hire professional models, that’s why the clothes were demonstrated by ordinary women who were their friends or acquaintances, but the show didn’t gain much success. However, they came out on the top after taking part in Milano Collezoni fashion show, and since that time they have been standing at the summit of their glory.
The development of the brand turned out to be very swift. One by one appeared new boutiques and forcible collections the world has never seen before. This fashion duo has become popular not only in Milan, but it also won the hearts of fashion connoisseurs in Tokyo, New York and soon through all over the world.
Dolce&Gabbana succeeded in introducing its admiring fashion world not only with the help of the fashion shows. It spreads the understanding of fashion even due to the books, films and music. In 1996 the brand launched its first CD called “D&G Music”, and already in 1998 appeared “Mémoire de la Mode”, a book dedicated to the story of one of the most successful fashion brands in the history.
One should give credit for these experts’ persistence. They never limited themselves to help their brand thrive. Due to their fashion and business talent we are able to enjoy nowadays not only fashionable clothes for women, but also for men and children, let alone surpassing watches, magnificent accessories, outstanding 
fragrances and splendiferous eyewear. As a peak of their craftsmanship they even demonstrated to the world the limited edition of fashionable cars together with Citroën.
The best for the best
Dolce&Gabbana creates best things for the most well-known people. Madonna, Adam Lambert, Naomi Campbell, Kate Middleton, Keira Knightley and Kylie Minogue are only few celebrity friends of the brand who appreciate its uniqueness and inimitable taste.
Supporting football, D&G made a uniform special for A. C. Milan football team, and Lionel Messi who is appreciated as the best football-player on the scene nowadays has recently begun endorsing this Italian fashion brand. Messi is often compared to a space alien, because they say ordinary people just can’t play the way he does. In this case if an old saying “Tell me who your friends are, and I’ll tell you who you are” is true, than Dolce&Gabbana turns out to be an extraterrestrial fashion brand, because looking at D&G items, no matter dresses or eyewear, you might think that ordinary people just couldn’t create such masterpieces!
Eyewear: Inspiring People
If you’re looking for inspiration, you don’t necessarily need to visit Sistine Chapel or Vatican Museum in order to get it. All you need is 
just to put on D&G eyewear to feel a burst of energy and a surge of true inspiration.
None will argue that our mothers deserve the best. The recent Dolce&Gabbana Autumn-Winter 2015/16 collection called “Mother” confirms that fact. The gem of Mama’s Brocade collection, DG4275H-157487, with its black-and-white frame embellished with tiny red roses and beautiful golden brooches with grey pearls seems to be empyreal indeed. You will be thrilled, astonished and speechless, because such pure beauty affects everyone. The fact that there are only 500 pieces of this limited edition in the world emphasises its uniqueness even more.
Another model of this collection, DG4267, is a bright evidence of the fact that an irreproachable style can be created only when the traditions meet with the attention to the details. Its flowering laced frame will remind you of a blooming ease of youth and keep inexpressible warmth and cosiness within your heart. Cat-eyed shape in combination with chamomiles makes the eyewear definitely worth wearing. It will inspire you to love and to be loved for sure.
Geometrical DG3239, however, seems to remind people of exquisiteness of Italian baroque. The temples of the glasses are decorated with small flowers which stand out against a fabric background. This model inspires women to explore something new in themselves and in the world around.
When it comes to DG 4270, its trendy cat-eyed acetated frame and calm variety of colours leave the impression of easiness and boldness at a time. If you feel a sudden desire to get down to work creating something new, feel free to yield it. Though sometimes it might be difficult for you to concentrate on your work wearing such glasses: you will keep looking in a mirror admiring them.
Timeline
1982 – Establishing of the brand by Domenico Dolce and Stefano Gabbana
October, 1985 –Debut of the brand with a fashion show during Milano Collezoni
March, 1986 – First self-produced collection Real Women
August, 1987 – Opening of the new showroom in Via Santa Cecilia
April, 1989 – First women’s fashion show in Tokyo
January, 1990 – First men’s collection
April, 1990 – First men and women’s fashion show in New York
September, 1991 – Accessories: first licensed Women’s scarf collection
October, 1992 – Launching of the first Women perfume
May, 1998 – Beginning of the production of the Dolce&Gabbana men’s and women’s eyewear and sunglasses collection
